Play on materials and textures: Matt and gloss, opaque and see-through, double face, visible and invisible effects, ornate or minimalist decor - everything goes!
Play on styles: Mix & Match. Crosses between glamour and sport, retro and modern, ethnic and hi-tech. Crossing seasonal borders for wintery looks in summer and vice-versa.
A playful approach to fashion, bubbling with joie de vivre, in reaction to the tensions in our immediate surroundings and right across thw world.
Play on colours: Harmonious contrasts or grating balances: the new ranges open up possibilities for improbable, astonishing associations.